To create a new Video creative type please fill in the mandatory field Name and settings listed below.

Basic Settings

• Bid Price — CPM/CPC bid price inherited from the Campaign level. Overrides Campaign bid price for this creative.

• Frequency Cap (24 Hours) — banner views by a unique user per 24 hours. Overrides Campaign Frequency Cap for this banner.

• Frequency Cap (30 days) — banner views by a unique user per 30 days. Overrides Campaign Frequency Cap for this banner.

Ad Markup

The Video creative can be set in 3 different ways: as a local video, as one of the already uploaded video creatives from the Creative Library, or as a 3rd party VAST tag.

• Target URL - landing page URL;

• Macros List - click to add needed dynamic macro(s);

• Advertiser Domains (TLD) — advertiser domain(s), for example: adzora.com. If an incoming bid request contains the specified domain(s) in the 'badv' field, block-list is applied.

• Add Companion - you can set up a VAST companion ad;

• Creative Attributes — IAB Creative Attributes used as a targeting option. If an incoming bid request contains them in the 'attr' field, allow-list is applied. If they are contained in the 'battr' field, block-list is applied.

• Creative Category — IAB Category. If an incoming bid request contains them in the 'cat' field, allow-list is applied. If they are contained in the 'bcat' field, block-list is applied.

• Interstitial - specifies if the video should be served as an interstitial ad.

• Min duration - minimal video ad duration;

• Max duration - maximal video ad duration;

• Duration (for VAST tags) - video ad duration;

• Wrapper Type (for VAST tags) - specifies if the VAST URI or VAST Tag Markup;

• Video start delay - defines the start point of ads;

Advanced Options

• Video Companion Type - types of resources for companion ads;

• Video MIME type - types resources for video ad;

• Protocols - VAST protocol version;

• Creative API Frameworks — API frameworks. Should only be used if required by an SSP.

• Rewarded (If Supported by SSP) - makes video rewarded in a case it is supported by SSP.

• MoPub Crtype - If your SSP is MoPub, fill in the MoPub creative type here.